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As travelers plan their trips to more destinations, research shows more travelers are using more artificial intelligence to map out their itineraries. Seden Dogan said about 60% of travelers are using some kind of artificial intelligence in their planning.

August 13, 2025Business News

What are some of the myths, facts and implications surrounding alkaline water and collagen supplements? Dipayan Biswas discusses the hype around supplements for water and how the scientific evidence behind it.

August 13, 2025Research and Innovation

Gayle Guyardo, host of Bloom, sat down with Dipayan Biswas, marketing professor at the ºÚÁÏÍø³Ô¹Ï±¬ÁÏMuma College of Business, to discuss healthy and unhealthy food myths.

August 12, 2025Research and Innovation

Yash Patel

Boundless Bulls: Yash Patel

His interest in accounting was born as a high schooler helping his grandmother run her Clearwater motel. Yash Patel then started a vending machine business that funded his education, gaining real-world experience along the way.

August 4, 2025Spotlights

From setting up stages for Metallica, to managing campus events and interning with a concert promotion company, Brooke Elrod has immersed herself in every facet of the industry.

August 4, 2025Business News

summer travelers

How AI is revolutionizing travel planning - ºÚÁÏÍø³Ô¹Ï±¬ÁÏNews

Artificial intelligence is transforming how people plan travel with personalized, instant itineraries that once took hours to build. Seden Dogan, assistant professor of instruction in the School of Hospitality and Sport Management, says this shift in using AI is more than a trend. It's the new normal.

August 1, 2025Business News, Research and Innovation

Seden Dogan, ºÚÁÏÍø³Ô¹Ï±¬ÁÏassistant professor of instruction in the School of Hospitality and Sport Management, says this shift in using AI is more than a trend. It's the new normal.

August 1, 2025Research and Innovation

The 2025 cohort will bring together a group of startups worldwide. Since its inception, the program's alumni have raised more than $300 million in funding and generated over $60 million in revenue.

August 1, 2025Business News, Entrepreneurship

As summer wraps up, Brooke Hansen, associate director at the ºÚÁÏÍø³Ô¹Ï±¬ÁÏSchool of Hospitality and Sport Management, shares her tips on how to take advantage of the remaining summer travel deals.

July 31, 2025Research and Innovation

USF's Brooke Hansen, associate director in the School of Hospitality and Sport Management, shares tips for late summer travel.

July 31, 2025Research and Innovation

omba ranking top 10

USF’s online MBA breaks into national top 10, says Princeton Review

The program is among the best in the country, climbing to No. 10 overall, rising seven spots from last year. ºÚÁÏÍø³Ô¹Ï±¬ÁÏalso secured the top spot in Florida, according to the 2025 rankings.

July 31, 2025Business News

wolf branch brewery

ºÚÁÏÍø³Ô¹Ï±¬ÁÏBrewing Arts student lands brewing role, class brew heads to Ulele

Jonathan Ruiz is part of the current class of the ºÚÁÏÍø³Ô¹Ï±¬ÁÏBrewing Arts program. The cohort's collaborative beer project, a Guava German Gose, will be piloted at Ulele Brewery in Tampa.

July 30, 2025Business News

About Business News

Welcome to ºÚÁÏÍø³Ô¹Ï±¬ÁÏMuma College of Business news. We are dedicated to sharing compelling stories about our innovative research, outstanding faculty, staff, and students, and significant accomplishments from all three campuses. Here we are one college, seven schools, and all business.