TAMPA -- She's not your typical pop star. But she is a full-fledged celebrity. At least to the hundreds of thousands of followers of her multi-billion dollar makeup empire. Plus, she travels with not one, but two, concealer mascots.
Tarte cosmetics CEO Maureen Kelly rode up on a white trolley onto the University of South Florida campus on Thursday, where she doled out advice and swag as part of her cross-country Kindness Tour.
Kelly sat down with GJ de Vreede, interim dean at the Muma College of Business, for an hour-long Campus Conversation with a CEO event.